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I am a Merchant

Retail, SaaS, services, healthcare, nonprofits

Explore Smarter Processing

PCI Compliance Explained

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October 30th, 2025

10 Proven Marketing Tips to Boost Small Business Sales 

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October 14th, 2025

Top 15 Common Payment Processing Terms Every Merchant Should Know

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September 15th, 2025

How Merchants Can Reduce Chargebacks in 2025 (Free Checklist Included)

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September 9th, 2025

CBD, lending, subscriptions, collections, and more

Explore High-Risk Processing

PCI Compliance Explained

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October 30th, 2025

How Merchants Can Reduce Chargebacks in 2025 (Free Checklist Included)

Read More

September 9th, 2025

The Best Payment Processor for CBD and Hemp in 2025  

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August 25th, 2025

The Top 4 Challenges High-Risk Merchants Face and How to Overcome Them 

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August 13th, 2025

ISOs, ISVs, agents, consultants, CRM integrators

Partner with Valmar

Becoming a Referral Partner with Valmar

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November 14th, 2025

Top 15 Common Payment Processing Terms Every Merchant Should Know

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September 15th, 2025

How to Cultivate a Community Around Your Brand

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December 19th, 2024

What We Power

Whether you’re accepting payments or referring merchants, Valmar’s direct-to-bank solutions give you the flexibility, visibility, and support to move fast, and move money.

  • Credit & Debit Card Processing Icon

    Credit & Debit Card Processing

    Better rates and instant integrations.

  • ACH Payments Icon

    ACH Payments

    Fund or collect with fewer fees. Fraud tools and batch tracking included.

  • Real-Time Payments Icon

    Real-Time Payments

    Settle instantly with full visibility inside the Valmar Gateway.

  • Push-to-Card Payouts Icon

    Push-to-Card Payouts

    Custom filters and built-in rules keep you below thresholds.

  • Fraud Protection Icon

    Fraud Protection

    Custom filters and built-in rules keep you below thresholds.

  • Valmar Gateway Icon

    Valmar Gateway

    Everything you need to manage payments, built for clarity and control.

  • Onboarding & Support Icon

    Onboarding & Support

    Get live help, not tickets. Our team is trained for diverse marketplaces and always responsive.

  • Transparent Pricing Icon

    Transparent Pricing

    Know what you’re paying for. Skip the fine print.

  • White-Labeled Dashboard Icon

    White-Labeled Dashboard

    Brand the platform and deliver a premium experience.

  • Live Application Tracking Icon

    Live Application Tracking

    Track status, notes, and documents in real time.

  • Commission Visibility Icon

    Commission Visibility

    See earnings, attribution, and history clearly.

  • Team Management Icon

    Team Management

    Nested views for sub-accounts, ISOs, and agent hierarchies.

  • CRM-Friendly Reporting Icon

    CRM-Friendly Reporting

    Export clean data into your systems.

  • High-Approval Processing Icon

    High-Approval Processing

    Place hard-to-place accounts and grow your portfolio.

  • Scalable Solutions Icon

    Scalable Solutions

    Support merchants of any size with one platform.

  • Dedicated Support Icon

    Dedicated Support

    Real people who understand merchant needs—and yours.

Meet the Valmar Gateway

Total Payment Control, All In One Dashboard

Trusted by Businesses Just Like Yours

“I started Rochester Roofing in August of 2024 and quickly realized that I needed to be able to accept credit card payments. I was referred to Valmar Merchant Services by a friend, and couldn’t be happier with the service I have received.”

“The implementation was simple and anytime I need assistance, Lena and John are there to help. I would recommend Valmar to anyone in need of merchant services.”

Ron Green
Owner, Rochester Roofing - Rochester, NY

“Really appreciate having someone to reach out to for questions or issues. They’re always eager to help. It wasn’t like that for us with our last processor.”

Antonio Pecoraro
Owner, Empower Processing - Buffalo, NY

“We couldn’t grow without partners like Valmar that take the stress out of wondering if payment transactions will be processed in a timely manner.”

Ann Gauger
Owner - Caprock Family Hemp Farms, Texas

“Really appreciate having the team at Valmar to reach out to for questions or issues. They’re always eager to help. It wasn’t like that for us with our last processor.”

Nino
CEO, Empower Processing

We couldn’t grow without partners like Valmar that take the stress out of wondering if payment transactions will be processed in a timely manner.

Ann Gauger
Owner, Caprock Family Farms

Their entire team was great from the first phone call!”

Daniel Grandfield
Owner - Elysian Pads Real Estate, California

“They are so fast. Peter Notaro moved mountains for us going above and beyond to help us get our store up and running. I would recommend him and his team 100x over. Thank you Peter!”

Jacob Pridy
Owner - GreenHead Botanical Cocktails, Missouri

“Just an absolutely wonderful company to do business with!”

Amber & Collin
Owners, Cascade Processing - Lockport, NY

Let’s Talk About What You Need

Merchants. Agents. Operators. You're in the right place. Tell us what you're looking for—and we’ll connect you with a real human who actually knows how this works.

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News and Updates

Stay up to date with the latest news and information from Valmar Merchant Services.

Becoming a Referral Partner with Valmar

Discover how becoming a Valmar Referral Partner can unlock a new revenue stream while helping the businesses in your network access reliable, high-quality payment processing, especially in high-risk or specialized industries. Earn competitive commissions, boost your clients’ success, and grow alongside a trusted payments provider.

November 14th, 2025

PCI Compliance Explained

Starting a small business is exciting but it can also feel overwhelming when it comes to marketing. A few smart marketing moves can help you reach customers, build credibility, and boost revenue from the start. Here are some proven tips to get your marketing off the ground.

October 30th, 2025

10 Proven Marketing Tips to Boost Small Business Sales 

Starting a small business is exciting but it can also feel overwhelming when it comes to marketing. A few smart marketing moves can help you reach customers, build credibility, and boost revenue from the start. Here are some proven tips to get your marketing off the ground.

October 14th, 2025

How Merchants Can Reduce Chargebacks in 2025 (Free Checklist Included)

Chargebacks can be prevented or greatly reduced. In this article, we’ll break down why chargebacks happen and the practical steps merchants can take to reduce them in 2025. 

September 9th, 2025

The Top 4 Challenges High-Risk Merchants Face and How to Overcome Them 

High-risk merchants face a unique set of challenges – from payment processor instability and elevated chargeback rates to regulatory complexity. These obstacles can hinder growth and create operational uncertainty. Navigating these hurdles requires the right partner. 

August 13th, 2025

The Best Payment Processor for CBD and Hemp in 2025  

CBD and hemp merchants are traditionally labeled as “high-risk” leading to difficulties finding a payment processor. That’s why Valmar is considered the best payment processor for CBD and Hemp merchants in 2025.

August 25th, 2025
payment processor shutdown

How I Helped Save a CBD eCommerce Business from Payment Processor Shut Down

I was recently contacted by the owner of a CBD eCommerce business. He had been using Square for payment processing since he opened his business and suddenly was told his account was going to be shut down.  He needed a new payment processor ASAP to keep his business up and running!

August 8th, 2023

Top 5 Payment Processor FAQs

July 29th, 2022
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